Feature-based upgrade offer set and fast-path checkout policy
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DEC-0036 - Feature-based upgrade offer set and fast-path checkout policy
Phần tiêu đề “DEC-0036 - Feature-based upgrade offer set and fast-path checkout policy”Context
Phần tiêu đề “Context”DEC-0035 locked the unified result surface and locked-AI upgrade entry pattern. Product still needed one explicit rule for package options shown in upgrade popup and fast-path behavior into checkout.
Decision
Phần tiêu đề “Decision”Feature-based offer set:
- If locked feature can be unlocked by Pro:
- popup shows both Pro and Pro Max options.
- system waits for user to explicitly choose one option before moving to next checkout step.
- If locked feature requires Pro Max:
- popup shows only Pro Max.
Fast-path entry:
- Upgrade flow should continue directly to next checkout step without unnecessary waiting.
Decision Value
Phần tiêu đề “Decision Value”- Keeps offer relevance high by matching options to feature requirement.
- Reduces friction in high-intent upgrade moments with fast-path checkout behavior.
- Avoids showing impossible package options for premium-only features.
Rationale
Phần tiêu đề “Rationale”Feature-dependent package visibility is clearer for users and easier to scale than one fixed offer set for all locked contexts.